The 3 Secrets of Highly Successful Graduates

Career

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Today's graduates don't feel ready for the new world of work. I share three things that successful professionals eventually figure out about their careers. http://www.startupofyou.com
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  • 3by Reid HoffmanTHE 3 SECRETS OFHIGHLY SUCCESSFULG R A D U A T E S
  • My name isReid Hoffmanand I’m anentrepreneurand investor.Hi!
  • I cofounded LinkedIn in 2003 withthe mission of connecting the world’sprofessionals to make them morePRODUCTIVE and SUCCESSFUL.
  • I’ve heard the CAREER CONCERNSof students around the world...
  • ...from the millions of STUDENTS on LinkedIn...
  • ...to the super youngENTREPRENEURSIve invested in...BRIAN CHESKY
  • ...to the student leaders who readmy book THE START-UP OF YOU.
  • And I’ve noticed a COMMON career concern...
  • THEY DON’T FEEL READY.
  • College is supposed to prepare youfor SURVIVING and THRIVINGin the world of work.
  • But the world of work has CHANGED.
  • Stable career paths are DISAPPEARING.
  • COMPETITION can come from anywhere.
  • And the worldcontinues toCHANGE at arelentless pace.
  • If you are graduating, you may feel ANXIOUS.
  • I want you to know THAT’S OKAY.
  • That UNCERTAINTY you feel right nowabout your future—it won’t ever go away.
  • In an ever-changing world, managingyour career is a LIFELONG PROCESS.
  • When I graduated from undergrad...ME
  • I thought I knew what I wanted to do.
  • I was WRONG.
  • I could NOThave predictedmy career path.
  • It even took me 15 YEARS to realizewhat I was doing had a name...
  • E N T R E P R E N E U R S H I P
  • Along the way, Ive developed an eyefor the patterns of SUCCESS and FAILURE.
  • And there are at least THREE THINGSthat successful professionals eventuallyfigure out about their careers.
  • You WON’T find themin any of your textbooks.
  • And your school DOESN’T teach them.
  • And I’m sure you’d rather NOTwait 15 years to discover them.
  • I want to share them with you today.
  • 31. Competition2. Networks3. Risk
  • "How do I bring my DIFFERENTINTERESTS together into a career?"
  • "What should I do ifI DON’T KNOW what I like?"
  • "How do I choose betweenso many DIFFERENT PASSIONS?"
  • All of these are variations ofthe CLASSIC CAREER QUESTION...
  • "What should I DOwith my life?"
  • But these are theWRONGquestions to ask.
  • Among other things,these questionsfocus the attention onYOUinstead of the most important factor...
  • E V E R Y O N E E L S E
  • Many people WANT your dream job.
  • For anything desirable, theres COMPETITION.
  • To beat the competition,you need to develop aCOMPETITIVEADVANTAGE
  • But what is amade of?COMPETITIVEADVANTAGE
  • ASSETSASPIRATIONSMARKET REALITIES
  • Your ASSETS are what youhave going for you now.
  • Your ASPIRATIONS are where youmight like to go in the future.
  • And theMARKET REALITIESare what people willactually pay you for.
  • The best career has you pursuingworthy ASPIRATIONS, using your ASSETS,while navigating the MARKET REALITIES.
  • Another CLASSIC QUESTIONyou may struggle with...
  • "How do I make aPOSITIVE DIFFERENCEin the world?"
  • You may think that you,as a RECENT GRADUATE withLIMITED WORK EXPERIENCE,don’t have much to offer.
  • In fact, yourEXISTING ASSETShave value, too.
  • You’ll be surprisedhow valuable yourexisting skills andconnections areto those whoDON’T HAVE THEM.
  • Just ask others: “HOW CAN I HELP?”
  • Youll learn to understandwhat OTHER PEOPLE’S NEEDS are.
  • Fulfill needs. Solve problems.And you CHANGE THE WORLD.
  • 31. Competition2. Networks3. Risk
  • In college, you had dorms,student organizations,classes...
  • Building relationships was EASY.
  • But in the real world, you have to learnto PROACTIVELY build your network.
  • Relationships matter because every jobboils down to interacting with PEOPLE.
  • PEOPLE controlresources, opportunities, and information.
  • Opportunities do DO NOT FLOAT like clouds in the sky.
  • Theyre attached to PEOPLE.
  • If youre looking for anOPPORTUNITY, youre reallylooking for a PERSON.
  • The people you spend time with shapeWHO YOU ARE and WHO YOU BECOME.
  • The fastest way to change yourselfis to hang out with people who areALREADY THE WAY YOU WANT TO BE.
  • The best way to meet new people isvia THE PEOPLE YOU ALREADY KNOW.
  • You may not think you know THE RIGHT PEOPLE.
  • Your existing network isBIGGERthan you think.
  • If you’re connected to a couplehundred people on LinkedIn,you’re actually at the center of a networkMORE THAN 2 MILLION PEOPLE STRONG.
  • In other words,it’s likely thatSOMEONE YOUALREADY KNOWknows someonewho could help you.
  • This is thePOWERof the extended network.
  • 31. Competition2. Networks3. Risk
  • Our education system penalizesstudents for MAKING MISTAKES.
  • But in the real world, you dont knowwhat the best plan is until you
  • And making mistakesis part of thatLEARNING PROCESS.
  • Learn by DOING.
  • Not sure if you can break into thepharmaceutical industry?
  • Spend six months interningat Pfizer making connectionsand SEE WHAT HAPPENS.
  • Curious whetherMARKETING or PRODUCT DEVELOPMENTis a better fit thanwhat you currently do?
  • If you work in a company where thosefunctions exist, offer to HELP OUT for free.
  • That’s exactly WHAT I DID at Apple,my first job after grad school.
  • Whatever the situation,ACTIONS, not plans,generate useful lessons.
  • ACTIONS help youdiscover where youwant to go andhow to get there.
  • In college, the MOST SUCCESSFUL STUDENTSmake the FEWEST MISTAKES.
  • But the MOST SUCCESSFUL PROFESSIONALSlearn to take INTELLIGENT RISKS.
  • You may assume that youget career stability byMINIMIZING RISK.
  • Ironically, in a changing world,PLAYING IT SAFE is one of theriskiest things you can do.
  • Rather than avoid risk,TAKE INTELLIGENT RISKS.It will give you a competitive edge.
  • For example, do not dismissjobs that PAY LESS IN CASH butoffer TREMENDOUS LEARNING.
  • Prioritize plans that offer the best chanceat LEARNING about yourself and the world.
  • Do not dismiss a career pathjust because you keep hearingHOW RISKY IT IS.
  • It probably isn’t as risky as most believe,which means there’s LESS COMPETITIONfor landing the opportunity.
  • In these opportunities,the WORST-CASE SCENARIOtends to be survivable.
  • When the worst casemeans getting fired,losing a little bit oftime or money,or experiencingsome discomfort,IT IS A RISK YOU SHOULDBE WILLING TO TAKE.
  • If the worst-case scenario is the serioustarnishing of your reputation, loss of all youreconomic assets, or something otherwisecareer-ending, DON’T ACCEPT THAT RISK.
  • There will always beUNCERTAINTYabout careeropportunitiesand risks.
  • The best opportunities are frequently theones with the MOST QUESTION MARKS.
  • When it’s not clear how something will play out,many people AVOID IT ALTOGETHER.
  • Take intelligent risks and you will findTHE OPPORTUNITIES THAT OTHERS MISS.
  • So, CONGRATULATIONS on the hard workyou’ve put into your education thus far,but your learning has just begun.
  • Graduation is NOT the end of learning.
  • We are all WORKS-IN-PROGRESS.
  • Each day presents an opportunity toLEARN MORE, DO MORE, BE MOREin our lives and careers.
  • In the world of work,EVERY DAY IS EXAM DAY.
  • If you’re not GROWING,you’re CONTRACTING.
  • If you’re not moving FORWARD,you’re moving BACKWARD.
  • Develop yourCOMPETITIVEADVANTAGE.
  • Build yourNETWORK.
  • And takeINTELLIGENTRISKS.
  • If not now, when?
  • READTHE BOOKAND TRANSFORMYOUR CAREERClick HereTO LEARN MORE
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