Marketing

Cro preso for growth hackers conf nov 2013 ellis updated - Marketing
Cro preso for growth hackers conf nov 2013 ellis updated

Conversion rate optimization (CRO) is the most profitable growth lever available to marketers and growth hackers. Sean Ellis invented the word growth hacking and shows how…

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New customers: ‘base of the pyramid’ in context - Marketing
New customers: ‘base of the pyramid’ in context

4 billion people, entering the consumer economy present an opportunity for brands that strive to ‘do well by doing good’. http://www.tnsglobal.com

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How Smart Marketers Measure ROI from Social Media & Online marketing - Marketing
How Smart Marketers Measure ROI from Social Media & Online marketing

ODigMa presents a sales oriented approach to measurement of ROI across various stages of sales funnel. Use it to save tons in your marketing budget. This presentation is…

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Why content curation is a new form of communication - Marketing
Why content curation is a new form of communication

These are the slides of a talk Guillaume gave at the University of San Francisco on Sept. 17, 2013. In a post Web 2.0 world, communication has to be re-invented which brings…

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New customers: bridging the gap - Marketing
New customers: bridging the gap

To research the ‘base of the pyramid’ we can’t apply the shared assumptions which communication typically relies on. http://www.tnsglobal.com

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Historical Slide Deck from Moz's Nov. 2013 Allhands Meeting - Marketing
Historical Slide Deck from Moz's Nov. 2013 Allhands Meeting

Rand Fishkin's presentation at the November 2013 Allhands meeting (for use in a blog post reflecting on past years)

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Tạp trí Internet Marketing Số 17 - NOV 2012 - Marketing
Tạp trí Internet Marketing Số 17 - NOV 2012

Tạp trí Internet Marketing

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What Makes A Great Brand? - Marketing
What Makes A Great Brand?

For the past few months, We Are Social has been working with The World Federation of Advertisers on Project Reconnect: an initiative where we listen to what people really…

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Masters of SlideShare - Marketing
Masters of SlideShare

1. Featuring JONATHON COLMAN, DOUG KESSLER, GREGORY POURY, TODD WHEATLAND, MARK O’TOOLE, MARTA KAGAN, VERONICA JARSKI AND MORE. 2. CUSTOMIZATIONDESIGNPROMOTIONSTORY3579111315171921232527…

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Ads Money Brasil - Marketing
Ads Money Brasil

AdsMoney - Revolução do Marketing de Rede Plano Oficial

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Social media tools that should be in your toolbox - Marketing
Social media tools that should be in your toolbox

Social Media Tools That Should Be In Your Toolbox by Daniel Lemin of Social Studio @daniellemin #SMX #24B #SMXsocial13

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