Lawyers and Social Media in 2016

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  • LINKEDIN SOCIAL MEDIA Lawyers and 76% 71% of law firms maintain an online presence LAWYERS WITH THE FOLLOWING PRACTICE AREAS ARE MOST LIKELY TO HAVE PERSONAL SOCIAL MEDIA PROFILES FOR WORK-RELATED PURPOSES: 80% 80% 79% 77% 77% COMMERCIAL CORPORATE CONTRACTS LITIGATION EMPLOYMENT/LABOR compared to 55% in 2012. 24% of lawyers have had a client retain them directly or via referral because of their online networking. PER WEEK1.6 HOURS using online communities/social networking sites for professional purposes. Lawyers spend an average of 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 LAWYERS USE SOCIAL MEDIA FOR A NUMBER OF REASONS: career development/ networking 48% client development 45% education/ current awareness 24% case investigation LINKEDIN Lawyers and 1d Jones & Smith, LLC Law Firm 57% of law firms maintain a presence on Linkedin. 1d Suzie Smith Lawyer Like • Comment • Share • 5 PERSONAL presence on LinkedIn. of lawyers maintain a 73% https://www.linkedin.com FACEBOOK FACEBOOK Lawyers and Wilson & Jones, PC 16 hrs. 35% of law firms maintain a presence on Facebook. Will Wilson 3 hrs. 27% of lawyers maintain a personal presence on Facebook for PROFESSIONAL purposes. https://www.facebook.com TWITTER TWITTER Lawyers and Davis & Hill, LLP @davishillllp • 18h Michael Hill @Michaelhill • 2h 2015 2012 21% 13% 21% of law firms have a presence on Twitter compared to 13% in 2012. 23% of lawyers have a presence on Twitter for professional purposes. https://www.twitter.com GOOGLE PLUS GOOGLE PLUS Lawyers and Shane Webb Shared publicly • 9:03 AM 9% of lawyers use Google Plus for professional purposes. + Crandall & Alden, PC Shared publicly • 9:03 AM 10% of law firms have a presence on Google Plus. Sara Alden Shared publicly • 9:03 AM https://www.plus.google.com BLOGGING Lawyers and WEBSITES Lawyers and PER WEEK1.9 HOURS updating/maintaining their personal legal blog. Lawyers spend HAVE A WEBSITE 85% 2015 2012 7% 9% 7% of lawyers maintain a blog for professional purposes compared to 9% in 2012. 39% 26% up from 22% in 2012.of law firms maintain a legal blog LAWYERS WHO MAINTAIN A LEGAL BLOG FOR PROFESSIONAL PURPOSES: 11% 9% 7% 4% MANAGING PARTNERS SOLO PRACTITIONERS ASSOCIATES PARTNERS 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 have been retained by a client because of their blogging. PRESS RELEASES LINKS TO FIRM’S SOCIAL MEDIA PROFILES FIRM NEWSLETTER SELF-HELP LEGAL INFORMATION/GUIDES CLIENT INTAKE FORM REAL-TIME COMMUNICATION TOOLS 26% 38% 51% 56% 18% 6% 64% 97% 98% 98%FIRM INFORMATION ATTORNEY PROFILES ATTORNEY CONTACT INFORMATION ATTORNEY ARTICLES/ PRESENTATIONS TYPES OF INFORMATION FOUND ON LAW FIRM WEBSITES INCLUDE: of law firms WEBSITE https://www.plus.google.com Source: ABA's 2015 Legal Technology Survey Report DOES YOUR LAW FIRM'S WEBSITE INCLUDE INTEGRATION WITH SOCIAL MEDIA AND YOUR PRACTICE MANAGEMENT SYSTEM? IF NOT, MAYBE IT'S TIME FOR AN UPGRADE. Use this "Law Firm Website Checklist" to find out if it's time to revamp your firm's website: http://tiny.cc/vsqr8x IN 2016
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